I am unbelievably excited to share 3M is launching its Brushing with Braces websites!
Although my blog followed my journey with Incognito Hidden Braces, we actually worked on two websites to help people learn how to clean their teeth thoroughly whether the patient’s braces were on the inside or out: Brushing with Braces and Brushing with Incognito Hidden Braces.
We actually developed these informative sites because of feedback from readers through my blog. The most common question I’ve received has been, “How do I clean these things?” And what a great question!
Since I am NOT a hygienist, I reached out to two hygienist friends to develop the content. One is Cathy Sundvall, whom you may have met if you work in an orthodontic office or if you were lucky enough to be there the day she visited! She works for 3M Unitek offering lingual advice to hygienists working with Incognito Braces.
I also worked very closely with Cynthia Dias from Forest Hill Orthodontics. She works for one of the first Centre of Excellence providers in Canada, Dr. Bruno Vendittelli. With Cathy and Cynthia’s experience, I knew we’d create credible content.
The thing is, 3M Unitek doesn’t sell hygiene products, and 3M ESPE, 3M’s dental group, has excellent hygiene products, but they’re for specific uses. This lead to a wonderful partnership with Crest Oral B (Procter and Gamble). To make sure we were using the right products properly, their team of experts were highly involved in the development of, and finalizing of the websites.
In the end, we still wouldn’t have this content if it wasn’t for the amazing work of 3M Unitek’s Global iMarketing Team as well as 3M Canada’s iMarketing Team. Thank you!!
All I am trying to say here is….we’ve put in a lot of effort behind the scenes to ensure you have the resources you need to take care of your teeth properly while you’re wearing braces.
Please take a look at the sites! They’re designed using HTML5, so you just have scroll down to see everything. Each site walks you through the steps for thoroughly brushing your braces, the tools you need for each step, a quick description of each step and a video to show you how to complete each step.
By the way, we decided last minute to have a patient do some of the steps, so I actually am in a couple rinsing and spitting since I had my Incognito Braces on at the time. I wouldn’t have worn a dress the day we taped if I thought I’d be on screen! Plus I would have done my hair and make-up. Don’t judge me!
I guess it makes sense to sign off here from blogging. It has been an AMAZING adventure going through my braces experience with you all. I absolutely loved it. I still vividly remember having them, so if you have questions, please know you can reach out to me any time. I promise you’re not alone!!!
P.S. I’ve had my braces off for a while now, and my teeth still look great! Wear your retainers!!!